Brands and Products-Rooibos®-Rooibos China

Rooibos Limited

Originally processed as a wild crop by local indigenous tribes and Dutch settlers, Rooibos started to become a commercially viable crop in the early 20th century because of the pioneering work of a range of farmers and agricultural experts in the area.

The Rooibos Control Board was established in South Africa in 1954 to manage the quality of Rooibos and export Rooibos to foreign markets. In 1993, the Rooibos Control Board was privatised and Rooibos Ltd was officially established.

Rooibos Ltd, the current global leader in the Rooibos market, holds 70% of the market share worldwide. With over 250 contracted farms, it ensures a stable supply of high-quality Rooibos.

Rooibos China is the exclusive distributor for Rooibos Ltd in China's beverage and private label sectors in so far as use of the Rooibos Ltd symbol of quality is concerned.

Global Quality Certification

Food Safety

Chinese Testing Standards

Organic

Sustainability

Global Quality Certification

Food Safety

Organic

Sustainability

Chinese Testing Standards

Raw material business

Classic

Top-grade raw material

This grade is fully made up of leaves, the aftertaste is prominent; the flavor is rich and the total yield is less than 10% of the annual crop

Application scenario

High-end tea bags; As the tea base for freshly-made drinks; Rooibos Espresso tea powder; Cosmetics (in extract form)

Long cut

Traditional Rooibos

Tea leaves are more uniform, slim in shape and more suitable for bulk products; The fruity flavor is dark and sweet

Application scenario

Premium gift tea

Fine cut

High-grade Rooibos

The tea is more uniform with less stem content than short cut and produces products with a memorable aroma and taste. The flavor profile is known for its fullness

Application scenario

High-end tea bags; Rooibos Espresso tea powder; As the tea base for freshly-made drinks

Short Cut

Most commonly used grade of Rooibos

The flavor is varied, without being overpowering, and can blend with various other flavors to create interesting applications, which is the foundation of tea blending

Application scenario

Tea bags, As the tea base for freshly-made drinks, Raw material for liquid and powdered beverages

Green Rooibos

Special unfermented Rooibos

Comprises 5% of the total Rooibos produced annually; Semi-fermented tea leaves possess a milder and fresher taste, with a higher content of polyphenols and antioxidants than the fermented version

Application scenario

High-end tea bags, As the tea base for freshly-made drinks, Ingredient in cosmetics (extract form)

Red Matcha

Using ultra-fine powder grinding technology, Rooibos is ground into 1500-2000 mesh powder with a fine texture and amber reddish-brown color. It's free of additives, naturally caffeine-free, and has strong antioxidant properties.

Application scenario

Used for ready-made beverages, baking ingredients, cold-brew tea, and solid beverage ingredients.

Instant Powder

The new "super-extraction" process locks in fragrance, retaining the original flavor and aroma of Rooibos to the fullest extent. Pure instant black tea without additives, offering a clean, mellow, and rich taste. Instant Rooibos Tea Classic Flavor: Light, smooth, and sweet, with a subtle, soft woody aroma. Instant Rooibos Tea Rich Aroma Flavor: Rich, smooth, and full-bodied, with a caramelized smoky woody aroma. Application scenario

Application scenario

Suitable for tea bases in ready-made drinks, baking, concentrate liquids, and solid beverage ingredients.